Drupal is one of the best open source frameworks utilized for building dynamic content management system to cater to users across multiple browsers and devices. Besides a fluid CMS, interestingly, what made it so popular is its innative capability to handle the high volume of traffic and sync with a wide range of applications and integrated digital frameworks that businesses rely upon today. Here are top 5 Things to Look for in Drupal Development Services.
1. Accelerated Content Management
Content creation in an organization is often created at different levels by a group of people having different roles and responsibilities. A big chunk of the communication materials is aimed at marketing the product or service of the organization. So, the content management team is often puzzled with meeting deadlines and maintaining a consistency in their approach. They are unsung here how to orchestrate the success of any marketing campaign, but their pain never gets attention.
Thankfully, Drupal emerges as a reliable companion to them. Its latest version Drupal 8, on the one hand, introduces enhanced WYSIWYG editor CKEditor bundled with the core, while on the other introduces Spark in-place editing capability.
It not just facilitates a level playground to all members involved, but also makes sure that the work passes on from one member or hierarchy to another in an agile fashion. The CMS leaves enough space for the constituent members to share their opinions and views regarding the content. So an organized and disciplined collaboration can be achieved with Drupal development that is pretty much essential in achieving goals qualitatively and quantitatively.
2. Contextual and Personalized Experience
Customers want personalized experience on the Web, and it’s the responsibilities of the business head and Drupal development services provider to make it happen. Clearly, to make it happen, they must slip into the shoes of their customers. So it makes sense to invest time and effort in going through customer insights, particularly, the digital consumption patterns and behavior across different devices. Next, the learning has to be translated into Drupal web development strategies.
However, delivering contextual and personalized experience is not just one-time task, rather it should be pursued consistently. The job is, indeed, a tedious one, so it’s better to resort to some web analytics tool like Mixpanel, Google Analytics, or something else to read your website users.
3. Breaking Silos and Unifying the Business Operation
Business data is often scattered across different departments, including production, sales, marketing, customer service and delivery channels. Hence, to create an integrated digital experience platform, you have to understand the customer engagement across all departments.
What’s the need of the hour? Businesses or their Drupal developers need to build an inclusive digital platform by connecting the website with all departments. The Web API integration skill is a must in this regard. An integrated business process helps in improving the transparency in the business process and making things happen without any ambiguity.
You will like reading this: Top 3 Reasons to Go with Drupal 8 Content Management System
4. Agile Drupal Web Development
Bridging software design, development, testing and maintenance processes into one Agile is helping a lot to IT professionals and encouraging quality product development as product error or issues are rooted out as and when they emerge.
Whether you have an in-house team of Drupal developers, or you are relying on some external freelancer or company, it’s highly desirable that people work together communicating efficiently and following standard protocols of web development in an Agile fashion.
5. Enhanced Accessibility
Democratize your website by adopting enhanced accessibility features made available with Drupal. The latest version, Drupal 8, is packed with industry standard accessibility technologies, like WAI-ARIA (Accessible Rich Internet Applications) that makes it easier for people with disabilities to connect with your Drupal website. However, you need to show a bit commitment and dare in getting those implemented practically.
We have highlighted some common yet significant requirements that can make your website look impressive, marketing campaigns more purposeful and cost-efficient, and the overall business more profitable.